Welcome to our weekend Apple Breakfast pillar , which include all of the Apple news you missed this week in a ready to hand bit - sized roundup . We call it Apple Breakfast because we think it pop off keen with a morning cupful of coffee or tea leaf , but it ’s cool if you want to give it a read during tiffin or dinner 60 minutes too .
When did Apple rumors stop being fun?
Acrimony and recrimination in the rumorsphere this hebdomad , with the news that an iOS 17 escape might have been horsefeathers . Mark Gurman ( who in a modest battle of pursuit is a leaker - analyst himself , and therefore a rival of the source under scrutiny)furiously tweetedthat a seemingly unobjectionable story had been “ entirely establish on a trolling story have intercourse to make up false information , ” and primly extract his disappointment that respectable sites had fallen for the dupery . iMoreagreed , pointing to LeaksApplePro ’s “ dismal track record ” and extortionate retiring title . 9to5macwrote about itbut refused to link to the story . AppleInsidervowed to implementa so - call “ BS Meter , ” and in the hereafter to “ label clearly what we think about the rumor in interrogation before the click - through . ”
So first of all , the mea culpa . Macworld did indeedcover the story , and while we noted the source ’s “ mediocre track record ” we perhaps were n’t cleared enough about their shaky believability . you may therefore finger free , if you wish , to dismiss everything else I ’m about to say as the bitter ramblings of a hoax victim . ( Weird “ hoax , ” though : a set of vague but perfectly plausible predictions that may well wrick out to be precise or at the very least hard to try wrong . )
But here ’s the matter . No beginning is completely credible , and no leakage is 100 percent authentic . Gurman and Ming - Chi Kuo , the best in the business , have gotten thing haywire in the past tense . Jon Prosser once dropped the ball so ill that he had toshave off his eyebrowsas a forfeit . DigiTimes reportedthat Apple ’s MacBook Pros were “ delay once again ” less than a week before they get in . And back in the early 2000s Think Secret had to shut down their whole internet site after reporting a false rumour of aFireWire sound recording interface boxfor GarageBand codenamed Asteroid .
rumor are a unelaborated stage business at the best of times , and there was a sentence when Macworld preferred not to cover them . But it turns out that Apple fans arereallyinterested in that sort of matter . Why ? Because they ’re fun . Apple rumors fill the sizable interruption between merchandise launching , raise expectations and simultaneously dash them , and were a orotund part of Apple ’s winner in the lean days . site likeSpymac , Think Secret , andMacrumorskept Apple relevant during the lean years and helped make a sizable buzz around events and discharge . We did n’t spend much time debatingwhat was true or not , they were just fun to read .
These days , rumors are part of the tech landscape painting , but they ’re ingrained in Apple ’s acculturation like no other company . And that come with risk . We can either shroud rumors or only write precise prediction . But we ca n’t do both .
The path we ’ve chosen to follow , then , is one of compromise . When covering rumors we attempt to bet for interestingness – for playfulness . We write about the rumors that are weird and surprising , and the 1 that ( if accurate ) will change our experience with Apple products . But we try out to balance that with context and expertise . My co-worker Jason Cross writes aRumor Reality Checkcolumn that focuses on credibleness and tries to give you an insight into which theory are likely to be true , and which ones should be regarded as a silly diversion . We ’ve picture a lot of rumormongers come and go and more often than not have a decorous estimation of which ones are on the level . The LeaksApplePro rumor may have been made up out of thin air , but the info supplied seemed plausible .
Even the right ones will get things improper from time to time , and if you ’re after rigorously accurate information you ’re in the incorrect game — you’d be better off wait for the keynote intro . hearsay should be view chiefly as a source of playfulness . And if you drop your fourth dimension catch angry when citizenry make error , you do n’t even get that .
IDG
Reviews corner
This week Apple send out out the first building block of its latest M2 - based Macs , and Macworld was prosperous enough to get two to try out in our labs . Here ’s what we made of the unexampled machine :
Is thepower of Apple siliconholding back the Mac , wonders Dan Moren .
In a sea of layoffs , observes the Macalope , Apple is alifeboat of stability .
Apple ’s next battle in its‘silent war’against Google will besearch and advert .
We round up5 reasonsto upgrade your 2021 MacBook Pro to anM2 Pro or M2 Max .
Apple is going toleverage its tight ecosystemto strap a$3,000 Mac video display to your face . And you ’ll like it .
M2 Pro vs M2 Max : It comes down to memory – and money .
The rumor mill
The iPhone 15 just got asuper exciting rumorof a‘very beautiful ’ redesign .
The iPad Pro ’s overdue‘major revamp’has been bung toarrive in 2024 .
Apple’snext grown thinghas come into persuasion with a huge‘Reality Pro ’ headset leak .
The in vogue Apple siliconMac Pro rumorbringsmore disappointment .
There’sno young HomePod miniin the pipeline , according tothe latest report .
Will Apple hold aspring eventthis year ? Wereckon it might .
Podcast of the week
Apple’snew M2 Prois here and we ’ve had our hands on it . In this episode of the Macworld Podcast , we spill the beans about the raw microchip , our experiences with the new Macs , and whether you should run out and buy them .
you may enamour every episode of the Macworld Podcast onSpotify , Soundcloud , thePodcasts app , orour own site .
Software updates, bugs & problems
Apple updatedbillions of productsthis week — here’severything they experience .
All parent shouldupdate their minor ’s iPadto fix thisscary Screen Time defect .
Apple’sSSD slowdownhasreared its ugly promontory againin the Mac mini and MacBook Pro .
Apple justupdated Io 12to patch acritical security defect .
Ayanked iOS 16.2 featurewill be restored with ‘ version 2 ’ in anupcoming update .
The originalHomePod and HomePod minijust gota major update .
