Apple ’s iPad continues to reign as the top - sell lozenge in China while rival Android devices from Motorola , Lenovo , and Asus struggle to gain a sizeable presence in the rural area ’s mart , harmonize to a Beijing - ground research house .
A total of 1.4 million pill were sold in China during the 2d quarter , with 74 percent of those sales for Apple ’s iPad devices , according toAnalysys International .
Apple ’s iPad 2 , which went on sale in China in May , made up 53 percentage of full tablet sales agreement . About half of those sales came from official channels , while the balance come from wildcat resellers , tell Sun Peilin , an analyst with Analysys International .
company like Motorola , Lenovo , and Asustek Computerall begin selling novel Android tablets in Chinalast quarter , but their sales have n’t fared as well . Asustek Computer has grabbed the high contribution among the three , with 4.2 percent of pad of paper sale in the second quarter . Motorola had 2.2 percent while Lenovo had 2 percent .
Chinese consumers are buying tablets for amusement purpose and are selecting Apple ’s iPad because it has the best apps and multimedia offer , Sun said . At the same time , many consumer are buying the iPad only because its fashionable , he said . When the iPad 2 launched in China this past May , the equipment drew Brobdingnagian blood outside of Apple store in Beijing .
The iPad ’s popularity in the country has helped move Apple ’s taxation to new heights . Last hebdomad , the company said revenue from “ Greater China”—which include mainland China , Hong Kong and Taiwan — increased by more than six timesfrom the same full stop last year .
The makers behind Android tablets need to improve their app offer to compete with Apple ’s iPad , Sun added . But over metre , Android tablets will seize a greater plowshare of the market as more equipment launch in the country . In this preceding quartern , Android tablet made up 24.3 per centum of total pad of paper sales .
The 2d best selling tab alfresco of Apple ’s iPad equipment was a product from a Chinese caller translated in English as the ” Es - mortal Es - book “ . The gadget seize 4.8 percent of total tablet sales . The ware is aimed for stage business users and features a stylus that let for more precise handwriting in Chinese .
out of doors of China , Apple has also been command the tablet market . Last year , the ship’s company had 83 percent of worldwide tablet sale , according to research firm Gartner . The company is projected to see its share fall to 67 percent for this year . Gartner figure that 69.7 million tablet units will be sold worldwide in 2011 .